Relations between media and society usually have both a political dimension and a normative or social-culture aspect. Central to the political dimension is the question of freedom and control. As noted above, near-total freedom was claimed and eventually gained for the book, for a mixture of reasons, in which requirements of politics, religion, science and art all played some part. This situation...
Jumat, 30 Desember 2011
Rabu, 28 Desember 2011
New Electronic Media - Telematic Media
The so-called telematic media (‘telematic’ because they combine telecommunications and informatics) have been heralded as the key component in the latest communication revolution which wilol replace broadcast television as we know it. The term covers a set of developments at the sore of which is a visual display unit (television screen) linked to a computer network. What are sometimes referred...
Selasa, 27 Desember 2011
Definition of Recorded Music
Relatively little attention has been given to music as a mass medium in theory and research, perhaps because the implications for society have never been clear, nor have there been sharp discontinuities in the possibilities offered by successive technologies of recording and reproduction/transmission. Recorded and replayed music has not even enjoyed a convenient label to describe its numerous...
Lirik Lagu Dewa – Kangen (Ku Akan Datang)
Ku terima suratmu telah kubaca dan aku mengerti
Betapa merindunya dirimu akan hadirnya diriku
Di dalam hari-harimu bersama lagi
Kau tanyakan padaku kapan aku akan kembali lagi
Katamu kau tak kuasa melawan gejolak di dalam dada
Yang membara menahan rasa pertemuan kita nanti
Saat bersama dirimu
*reff
Semua kata rindumu semakin membuatku tak berdaya
Menahan rasa ingin jumpa
Percayalah padaku aku...
Sabtu, 24 Desember 2011
Lirik Lagu Loumina – Sudah
Susah untuk maafkanmuTerus dan terus lakukanBohongiku, HianatikuBersumpah palsu
Harus bagaimana lagiDari mana mulai lagiTerus begituSelalu begitu (selalu begitu)Ooo...hooo...
*reffSudah...Sudahi saja cintaTak ada lagi rasaTersimpan tapi jadi bebanLelah sudah akuCinta cukup sampai disini
Harus bagaimana lagiDarimana mulai lagiTerus begituSelalu begitu
*reffSudah...sudahi saja cintaTak ada lagi...
Kamis, 22 Desember 2011
Film As Mass Media
Film began at the end of nineteenth century as a technological novelty, but what it offered was scarcely new in context or function. It transferred to a new means of presentation and distribution and older tradition of entertainment, offering stories, spectacles, music, drama, humor and technical tricks for popular consumption. As a mass media, film was partly a response to the ‘invention’...
Rabu, 21 Desember 2011
Broadcasting
Radio and television have, respectively, a seventy-plus and a forty-plus-year history as a mass media, and both grew out of pre-existing technologies – telephone, telegraph, moving and still photography, and sound recording. Despite their obvious differences, now wide in content and use, radio and television can be treated together. Radio seems to have been a technology looking for a use, rather...
Senin, 19 Desember 2011
Print Media
The book The history of modern media begins with the printed book – certainly a kind of revolution, yet initially only a technical device for reproducing the same, or rather a similar, range of texts to what was already being extensively copied by hand. Only gradually does printing lead to change in content – more secular, particular and popular...
Kamis, 15 Desember 2011
The rise of media
The aim of this article is to set out the approximate sequent of development of the present-day set of mass media – to indicate major turning points and to tell briefly something of the circumstances of time and place in which different media acquired their publics definitions in the sense of their perceived utility on role in society. These definitions have tended to form early in the history...
Rabu, 14 Desember 2011
The Mass Media Institution
Despite changing technology, the mass media phenomenon persist within the framework of the mass media institution. This refers broadly to the set of media organization and activities, together with their own formal or informal rules of operation and sometimes legal and policy requirements set by the society. These respect the expectation of the public as a whole and of other social institutions...
Selasa, 13 Desember 2011
Mass Communication Defined
The word ‘mass’ is itself value laden and controversial, and the term ‘communication’ still has no agreed definition – although Gerbner’s (1967) ‘social interaction through messages’ is too hard to beat. Nevertheless, there is sufficient commonality in widely held ‘common-sense’ perceptions to provide a working definition and a general characterization. The term ‘mass’ denote great volume, range...
Senin, 12 Desember 2011
Alternative traditions of analysis: structural, behavioral and cultural
Putting the matter simply, there are essentially three main alternative approaches: structural, behavioral and cultural. The structural approach derives mainly from sociology but includes perspective from history, law and economics. Its starting point is “society-centric” rather than “media-centric”...
Rabu, 07 Desember 2011
The Functions of Goals
Despite the problems associated with the goal model approach, the concept of organisational goals serves a number of important functions.
■ Goals provide a standard of performance. They focus attention on the activities of the organisation and the direction of the efforts of its members.■ Goals provide a basis for planning and management control related to the activities of the organisation.■...
Goal Model Approach
The goal model approach concentrates on the study of organisational goals and the measurement of success against the realisation of goals. Etzioni suggests a potential disadvantage of this approach. Goals are ideals and more attractive than actual achievement. Organisations are characterised by low effectiveness. They rarely achieve their goals with any degree of finality and can, therefore,...
Selasa, 06 Desember 2011
Types of Work Group
A number of different types of groups exist in the workplace. They can be clasified into two main categories: formal and informal. These categories and several subcategories are shown in figure.Formal group is a group officially created by...
Senin, 05 Desember 2011
Types of Reinforcement
In behavior modification, four types of reinforcement are available to help managers influence behavior: positive reinforcment, negative reinforcement, extinction, punishment. Positive and negative reinforcement are aimed at increasing a behavior, while extinction and punishment focus on decreasing a behavior. Skinner argued...
Kamis, 01 Desember 2011
Reinforcement Theory
The reinforcement approach to motivation is almost the antithesis of cognitive theories, since it does not concern it self with the thought processes of the individual as an explanation of behavior. The best-known approach to reinforcement theory, sometimes also called operant conditioning theory of behaviorism, was pionered by...
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